International shoe brand - FlyLondon - asked us to enhance their flagship store in Avenida da Liberdade, Lisbon, Portugal. We came up with a concept in which users could try any shoe model and be transported to another world according to the model itself and the message associated with them through an interactive floor and mirror.
When not being used, the surfaces would display digital brand videos. As soon as the client approached with the shoe, the system would change the displayed floor enhanced with gesture-based animations and the mirror would detect the silhouette of the client and transport him to Japan, London and other magical places.
The store also featured a cool interactive windown with the shape of the brand's logo - a fly!